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Summary: The 29th DenTech China, an international exhibition for dental equipment and technology, was held at the Shanghai World Expo Exhibition & Convention Center from October 22 to 25, 2026. ROSON showcased its comprehensive range of dental units alongside the EOW-TECH S2 Micro-Electrolysis Waterline Disinfection System, presenting tailored solutions to meet the clinical needs of dental practices of different sizes. The exhibition concluded successfully on October 25. Here is a look back at ROSON’s participation and highlights from the event.
01 | A Comprehensive Lineup of Flagship Models for Diverse Clinical Needs
At this year’s exhibition, ROSON presented a comprehensive product portfolio featuring several of its key dental unit models. Addressing common challenges in the dental industry, the showcase highlighted upgraded core products, real-world application cases, and a refined service system.
As ROSON’s flagship model, the A3 features a well-balanced configuration designed to accommodate a wide range of general dental procedures. The S9 with SmartCare Master places safety and protection at the forefront, making it an ideal choice for premium dental clinics and multi-location dental groups. The N2 PRO Elite emphasizes stability, durability, and practical functionality, catering to dental practices that value reliability and cost-effectiveness. Meanwhile, the A1 PRO Professional integrates multiple intelligent features, focusing on dependable performance and ease of operation while adapting to diverse clinical settings.
In response to visitors’ inquiries, ROSON’s business team provided personalized recommendations on model selection and configuration, helping customers make informed decisions based on their actual clinical requirements.
ROSON’s years of accumulated technical expertise, outstanding value for money, and proven service reputation earned recognition from visitors across different market segments. This positive feedback from diverse perspectives helped keep the ROSON booth consistently busy throughout the exhibition.
02 | Introducing an Infection Control Solution to Address Dental Unit Waterline Challenges
The EOW-TECH S2 Micro-Electrolysis Waterline Disinfection System was among the most frequently discussed supporting solutions at this year’s exhibition.
Controlling biofilm in dental unit waterlines is a critical aspect of infection prevention and control in dental practice. Traditional treatment methods typically involve introducing disinfectants into the waterlines, followed by soaking and flushing. These processes can be time-consuming and labor-intensive, may not provide comprehensive coverage, and can accelerate the aging of waterlines and valves through corrosion.
The S2 employs electrochemical technology for dental unit waterline disinfection. With a simple one-touch operation, the system initiates efficient disinfection, helping simplify daily maintenance while supporting equipment safety.
On-site consultations focused primarily on three questions: whether installation would require modifications to existing waterlines, how maintenance intervals should be established, and how operating costs should be calculated.
ROSON’s technical specialists addressed these questions through live demonstrations and provided tailored recommendations based on the existing waterline configurations of individual dental practices.
03 | A Dedicated Business Team Addressing Customer Needs Firsthand
Throughout the exhibition, ROSON’s domestic and international business teams remained on hand at the booth, proactively assisting visitors with questions about model selection, installation planning, and daily operation.
Product managers and after-sales service engineers were also available throughout the event, providing professional technical support and bringing ROSON’s service expertise directly to the exhibition floor.
Clinical feedback and improvement suggestions collected during the exhibition were systematically documented and categorized by product model. These insights will subsequently enter ROSON’s product development and quality improvement processes, where the relevant departments will evaluate and prioritize each item.
The feedback covered multiple aspects of product performance, including user comfort, operational convenience, waterline maintenance, and safety protection. In addition to evaluations of specific model features, visitors also shared recommendations concerning equipment adaptation during dental clinic renovations and the integration of existing waterline systems.
Throughout the exhibition, ROSON’s domestic and international teams served every visitor with professional product presentations and attentive communication. The insights and suggestions gathered at the event will be brought back to ROSON’s R&D, production, and service teams, helping drive continuous improvement.
ROSON looks forward to meeting customers and partners again with more mature solutions that better address real-world clinical needs.
04 | Welcoming International Visitors, with After-Sales Service in the Spotlight
Continuing the exhibition’s strong international presence, the ROSON booth welcomed professional buyers and industry representatives from numerous countries and regions over the four-day event.
During business discussions, international buyers focused particularly on spare parts availability and delivery lead times, fault response times, and installation guidance.
Dental equipment represents a long-term investment for any clinic. Equipment downtime can directly disrupt daily operations and patient appointments, while cross-border repairs often involve additional logistics and labor costs. As a result, the responsiveness and reliability of after-sales support play a significant role in determining the total cost of ownership over the equipment’s service life.
For international customers, purchasing at a competitive price is only part of the equation. Equally important is the confidence that the equipment will remain dependable and that support will be available when needed.
In response to these concerns, ROSON’s international business team highlighted the company’s end-to-end service system, covering installation training, spare parts supply, and routine inspection and maintenance.
During installation, ROSON provides on-site guidance and operational training. Throughout the equipment’s service life, the company supports customers with planned spare parts replenishment and regular inspections to facilitate long-term maintenance.
ROSON’s overseas business network now extends to more than 120 countries and regions.
According to a report by CCTV Finance, six out of every ten dental chairs worldwide are manufactured in Foshan, China. The city’s well-established dental equipment manufacturing cluster and integrated supply chain provide a strong industrial foundation for efficient spare parts supply and responsive service. This manufacturing ecosystem also helps address international customers’ concerns about after-sales support and long-term equipment maintenance.
05 | A Successful Exhibition Conclusion and a Commitment to Higher Standards
As the exhibition drew to a close, the ROSON team conducted an internal review of the four-day event, systematically evaluating product inquiry trends, on-site technical consultations, customer feedback, and booth operations against the original exhibition objectives.
For ROSON, an exhibition is more than an opportunity to showcase products and strengthen brand visibility. It is also an important opportunity to engage directly with end users and refine future R&D priorities. Insights gathered firsthand from clinical professionals provide particularly valuable and practical guidance for continuous product improvement.
At ROSON, we believe that a dental practice is far more than a collection of individual pieces of equipment.
The dental unit supports every clinical procedure. The waterline disinfection system helps safeguard infection control and water safety. Air compressors, curing lights, and other supporting equipment contribute to the smooth operation of daily clinical workflows. Every component ultimately plays a role in the overall efficiency of the dental practice.
That is why ROSON’s focus extends beyond simply manufacturing a high-quality dental chair. We are committed to understanding real clinical environments and exploring how different devices can work together more effectively, integrate seamlessly into dental practice layouts, improve workflow efficiency for dental professionals, and create a safer, more reassuring experience for patients.
From individual products to complete clinical scenarios, from equipment to integrated practice environments, and from product supply to comprehensive solutions—this is the direction in which ROSON continues to grow and innovate.
The 29th Shanghai International Dental Equipment Exhibition has come to a successful close.
We would like to extend our sincere thanks to all the dentists, business partners, and industry professionals who visited the ROSON booth and engaged with our team. We are equally grateful for the attention, trust, and support we received throughout the exhibition.
Thank you for being part of our journey. We look forward to seeing you again next year!
